You need to run all communications through native speakers for all persons involved before they are released. There are nuances in idioms that do not translate well. Tone is also a dangerous area for misunderstanding as well as custom. It's all weel and good to deliver messages wd in the language of the speaker or author but a phrase could be considered an insult particularly in the tense atmosphere for most employees involved in a merger or acquisition. They will be reading through the lines for impact. Clear simple statements are required to avoid these pitfalls.
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Frank Gorman, Former ACMP Board Member, Transformation Consultant
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Original Message:
Sent: 2025-04-25 00:25
From: Marilyn Wamalwa
Subject: Words Matter
In a merger or acquisition, executive communication isn't just important-it's everything. Every word, every promise, and every "offhand remark" is scrutinized, interpreted, and remembered.
"Merger & Acquisition Communication Rules for the Acquirer's Executives," has some great nuggets on Communication Do's and Don'ts
Some Key Takeaways:
Don't ad lib. Plan your words-every comment counts.
Promise change, not stability-you can keep that promise.
Skip the spin. Sugarcoating erodes trust faster than silence.
Embrace transparency over popularity. People can handle the truth.
Remember: talk is cheap-actions are the real message.
Share your insights below on how leaders can get it right ⇓⇓⇓
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Marilyn Wamalwa
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